Solar Outdoor Media (SOM) is redefining DOOH outdoor sustainable advertising by fusing cutting-edge technology with profound industry insight.
We turn public spaces into dynamic, sustainable canvases, harnessing AI, IoT, and renewable energy to deliver high-impact media that informs, engages, and delights. From programmatic DOOH and ESG-compliance platforms to nationwide smart-city backbones, our solutions generate new revenue streams, optimize urban services, and align perfectly with stakeholder investment goals.

Our Team

SOM, a global ensemble of innovators, is headquartered in Berlin and has hubs in Canada, the USA, the UAE, Brazil, and Asia. United by a vision of excellence, we specialize in:

• Smart Infrastructure (connectivity networks, recycling & waste/water management)

• Electric Mobility & Energy Efficiency

• Sustainable Digital Advertising (programmatic outdoor media)

• Media & Entertainment Technologies (live events, TV/film production, hologram/AR/VR)

• Financial Structuring for Global Projects

As an international integrator and startup incubator, we deliver seamless cross-border solutions, empowering clients to innovate at scale without the overhead of traditional offices. Sustainability guides every decision: we rigorously measure the environmental, social, and economic impact of each project to ensure lasting value and positive change.

Values

• Innovation with Purpose: Solving real challenges with measurable impact.

• Sustainability at Core: Every project advances environmental and social well-being.

• Collaboration & Trust: Building enduring partnerships with cities, investors, and tech leaders.

• Excellence & Resilience: Delivering quality, safety, and agility in critical infrastructure.